Clara Chinwe Okoro is Founder and Chief Operating Officer at the Travel Tech Company MY BEAUTIFUL AFRICA, and the Executive Producer at Brandworld Media.
An accomplished TV Host, International Resource Speaker,Multiple Award Winner and an Entrepreneur.
She is a graduate of the University of Lagos, Nigeria with a BA in Education.
She set up the first ever Brand focused TV show in Nigeria known as BRANDWORLD, a program she says was designed to preach the gospel of branding to Africa in recognizing that Brands were the new wealth creators in any modern economy.
A constant fixture in most Creative content events globally such as Cannes Lions Advertising Festival,
Festival of Media Montreaux Switzerland, Samsung Africa Week Cape Town SA, New York Fashion week NY, the show came to represent the platform where brands tell their stories beyond their 60’’ commercials.
A driven individual, a usual attribute of an entrepreneur, and a multiple awards winner in different categories and nominations in her sphere of work, Clara left an opportunity to work with the American Oil Company Gulf Oil, now Chevron after graduation to pursue her vision of turning Creative intelligence into a powerhouse of economic advancement with tools at her disposal so she could become a Media Innovator.
Now designing Travel experiences in Africa with Technology at My Beautiful Africa she is passionate and focused on promoting how digital transformation in the travel, tourism and hospitality sector can lead to a more competitive Tourism industry in Africa
She truly believes the Continent is about to witness a transformation with the emergence of more women entrepreneurs.
She is the Chairman of BJAN (Brand Journalists Association of Nigeria) and the Sub-Group Team Lead for the INFOSYSTEMS/DATA/STATISTICS Sub-Group of the NESG (Nigeria Economic Summit Group) Tourism and Hospitality Industries Thematic Group
She is also a member of various professional organizations such as those under listed below
1)BJAN (Brand Journalists Association of Nigeria)
2)WITIN (Women in Technology in Nigeria)
3)FEMTECHCONF (Females in Tech Conference Group)
4)WIHN (Women in Hospitality in Nigeria)
5)WITN (Women in Tech Nigeria)
6)FFBS (Future Females Business School)
7FATE (Fate Foundation Business School Alumni)